Lesson synopsis
In this lesson we break down the key elements you’ll need to cover, and in what order.
We recap the knowledge gained in the workbook ‘The Justified Proposal’ and add some context.
Get the best price, craft a killer proposal & win the gig
In this module I wanted to tackle a key topic. How to create and deliver a proposal which maximizes your chances of winning the gig. More specifically, how to pull together everything that has come before (your specific client profiling, web rework, attention-getting and desire building) into one succinct document that ensures you get the best possible return while ensuring the client is happy too.
We break down the structure you should use and how to align that with your marketing efforts along with breaking down pricing psychology and other required learning.
Download the workbook for this module
The workbook dives deep into the theory behind the principles outlined in this module: